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Brand Manager Danonino & Actimel BG


Date: May 19, 2019

Location: Sofia, BG

Company: DANONE


Danone is currently searching for a Brand Manager Danonino & Actimel BG located in Sofia who will drive the brands on Bulgarian market. Are you ready to take ownership for the brands in Bulgaria and help them grow further in cooperation both with local and international teams? Are you interested in innovations in Marketing? Are you looking for a position where you can build an international career within Marketing? Then this role is the right one for you!


As Brand Manager Danonino & Actimel BG you will:  

  • Represent the brands as responsible manager to local teams and within the CEN cluster (EE, Poland&Baltics, Nordics)
  • Manage independently Danonino - the key brand in Danone´s portfolio with high focus
  • Manage close cross-functional cooperation with local teams as well as cooperation with CEN Regional Marketing teams
  • Manage cooperation with external agencies
  • Adapt communication prepared by the regional team, but also create communication that is relevant for the local market
  • Understand consumer insights and trends to evaluate brand performance
  • Recommend Brand Strategy and yearly Marketing Activity plan
  • Lead and manage campaigns of the brands throughout different touchpoints
  • Monitor and manage the brand budget in order to contribute to efficient spending


We are looking for Brand Manager Danonino & Actimel BG with the following profile:

  • 3+ years of brand management experience within FCMG 
  • Fluent in English and native Bulgarian
  • Nielsen and Dunnhumby knowledge
  • Self-driven, willing & able to work independently
  • Passion to align and engage cross functional teams
  • Self-motivation, openness and passion about innovation
  • Precise and well-organized personality with high analytical mindset
  • Detail oriented and structured mindset
  • Open to accept new challenges and able to work in a complex environment


What we offer you:

  • Innovative and challenging multinational environment
  • Development and career opportunity at a market leader FMCG company
  • Opportunity to grow within a department or across departments and countries
  • Autonomous Brand Ownership and Leadership of Bulgarian market


Are you interested to join us?

Apply directly via For more information about the role or the process please contact Eszter Banhidi (Talent Manager Eastern Europe)


About us

Danone is a global food company holding top positions in healthy food through its four businesses: Essential Dairy and Plant-based, Early Life Nutrition, Waters and Advanced Medical Nutrition. Its mission, bringing health through food to as many people as possible, embodies commitment to human progress and business success. It gives meaning to the work of our 100,000 Danoners worldwide on an everyday basis.

For passionate people looking for autonomy and exciting career opportunities, Danone truly has something special inside.

Danone does not discriminate against any employee or applicant for employment, offering equal opportunity to each and every one.




Experience: Experienced Professionals


Job Segment: Branding, Brand Manager, Manager, Marketing Manager, Marketing, Management

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